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When Should You Use Nofollow Links on Your Website?

Nofollow links can be a powerful tool for website owners. They are a way to tell search engines not to follow the link and not to consider it when determining rankings. That being said, there are certain cases where adding nofollow links on your website is beneficial and other situations in which it should be avoided.
January 29, 2024
When Should You Use Nofollow Links on Your Website?

Nofollow links can be a powerful tool for website owners. They are a way to tell search engines not to follow the link and not to consider it when determining rankings. That being said, there are certain cases where adding nofollow links on your website is beneficial and other situations in which it should be avoided. So when should you use Nofollow links on your website

What is Nofollow Link?

Nofollow links are hyperlinks that tell search engines not to follow or count the link as part of their algorithm when indexing web pages. In 2005 Google, Yahoo, and Microsoft introduced no follow links. It was a way to combat comment spam on blogs. This link does not pass any page rank from one website to another. You can use this link when you link out from your website to an external webpage.

When creating nofollow links, it's important to remember they still carry some value even though they don't help with search engine rankings. These types of links can direct users to useful resources related to the content on your site, which is especially helpful for readers looking for more information about a topic.

What is the use of NoFollow Code?

NoFollow code is an important tool for website owners and search engine optimization (SEO) experts. It’s part of the HTML code that provides a reliable way to tell search engines not to follow certain links on your website. NoFollow code has become increasingly popular, as it can help improve SEO and ensure that websites adhere to Google’s guidelines.

NoFollow code can be used for various purposes, such as discouraging comment spam or preventing PageRank dilution caused by outbound links from your website. It also helps protect against other malicious activities, such as link-building schemes designed to manipulate a site’s rankings in search engine results pages (SERPs). Additionally, you can use the NoFollow code to limit external link visibility and help webmasters better manage who is linking back to their site.

Do nofollow links affect SEO?

Nofollow links have been a popular topic of discussion in the SEO world over the past few years. The introduction of Google’s nofollow tag, made the webmasters adjust their strategies. This ensures their websites are optimized for search engine algorithms. So, do nofollow links affect SEO?

The short answer is “yes”. While nofollow links may not directly impact your ranking on Google’s SERP, they can still be beneficial for a website by helping it attract more organic traffic. Additionally, nofollow links can help build relationships with other websites, increase brand visibility and authority online, and support link-building efforts.

Do nofollow links help rankings or not?

The debate around whether or not nofollow links help rankings has been raging for years. Google created the nofollow attribute to combat link spam, but this doesn’t mean there isn’t an indirect benefit to be had from a nofollow link. Many SEO professionals believe that while the link itself won’t help your ranking in search engine algorithms, it can still affect organic traffic.

Nofollows provide a source of referral traffic, which can act as a form of endorsement and increase brand visibility. It’s worth noting that referral traffic from nofollow links is often lower than that of dofollows. This happens due to their lack of authority and relevance within search engine algorithms. Furthermore, since these links don’t pass any link juice or value from one domain to another, they can be less beneficial than originally thought when it comes to improving rankings.

The Difference Between Follow and NoFollow Links

Nofollow links are an important element of SEO. They signal to search engines that a website should not pass link juice, or ranking power, from one page to another. Understanding the differences between nofollow and follow links is essential for anyone who wants to optimize their site for search engines.

Follow links, also known as dofollow links, tell search engine crawlers to follow a page. This helps search engine algorithms understand which pages are more important than others. It also helps them understand how they are related to a website’s content structure. Follow links can also help boost visibility in SERPs (search engine results pages) because the number of external backlinks pointing at a specific web page is a major factor in determining its rank in the SERPs.

Is Nofollow Link crawlable?

No, follow links are a type of link that people can use on websites to tell search engines not to crawl and index a certain page. Often website owners use it when they want to discourage search engine spiders from visiting certain pages. Also, when the page contains content that the website owner does not want to be indexed.

But does this mean that no follow links are uncrawlable? In some cases, yes. Generally speaking, if a website owner sets up a no follow link, it will be excluded from the crawling process. Also, it will not appear on search engine results pages (SERPs). However, there have been cases where some search engines have still found ways to crawl these types of links. This means that while there is generally no guarantee that these types of links will be crawled, there is always a possibility that some search engines could index them.

When to use Nofollow links in your website?

When it comes to website building, understanding the difference between do-follow and no follow links can be difficult. Nofollow links are a type of link that does not pass any PageRank from one page to another. As a result, search engines will usually ignore them when determining the ranking for pages.

Nofollow links should be used when you are linking out to a webpage that you don't want your website's search engine ranking authority to be associated with. For example, if you have an affiliate link or sponsored content on your website, it is best practice to use nofollow tags around those specific links. This will let the search engines not consider them as part of your regular web content. Additionally, everyone must use nofollow links for any comment sections in blogs. You should also use them in other user-generated content pages where visitors may add external links as well.


In conclusion, nofollow links can serve an important purpose when used on your website. They can help protect against malicious attacks and ensure search engines do not follow links to low-quality pages. It is important to be aware of how you use nofollow links. Also, be aware of how they may impact user experience and SEO performance. As a general rule, you should only use nofollow links when linking to external sites, or pages that require registration. Also, use them for pages that are not related to the site’s content.

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